LAist

Product Design Intern
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LAist is a non-profit digital news outlet dedicated to engaging audiences and authentically Southern California with its reading experience. In 2023, LAist won the Online Journalism Award for General Excellence in Online Journalism, recognized for its outstanding design and successful audience engagement efforts.

Duration

May 2022 - December 2022

Skills

UI/UX Design
Web Design
Graphic Design
Illustration

Tools

Figma
Adobe Illustrator
Adobe Photoshop
Adobe InDesign

As a product design intern, I delivered and expanded the digital experience of LAist's audiences across all platforms as well as supported day-to-day design productions.

“How to LA" Newsletter

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How to LA is a series launched in August 2021, featuring both a newsletter and a podcast. It focuses on local interests by curating the latest news, stories, and guides that relate to people’s daily lives, offering a bit of everything about the city.

  • Introduced the podcast player hero element with a playlist carousel that was new to LAist’s website
  • Designed the responsive web page for the newsletter by following and expanding LAist’s current design system
  • Developed the branding and visual package for "How to LA," including a variable logo, graphic design assets, and logo motion graphics.

The podcast delves into the science and stories behind wildfires, exploring the history, current challenges, and potential solutions for this new era of devastating fires.

I conducted visual exploration and developed a comprehensive design package for the podcast. This package included a visual design for the podcast's web page, a variable logo, podcast cover design and illustration, and multiple banner illustrations.

Voter Game Plan

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As one of LAist’s main public service series, Voter Game Plan provides comprehensive guidance and information to help voters make informed decisions that align with their beliefs.

I developed design and illustration bundles for the series, along with logo motion graphics for social media.

Other Design Poductions

I also handled general day-to-day design production, including editorial illustrations, logo design for events, poster design, and merchant design.